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Thanks to Cirro Lite & Pinewood MBS for the Lighting equipment
The eight spots featured the fans introducing their favourite programmes. Those who took part were found at fan events via social media and from ads placed on the shows’ websites.
Among those chosen for the project were corgi dog lovers for the Queen’s Christmas Broadcast ident, a group of expectant mums for Call The Midwife and East End market traders for EastEnders.
client. Mercedes Benz
production. Saltwater Films
dop/director. Dustin Schöne
2nd dop & aerial shots. Marcus Gelhard (zebraworks)
Gaffer. Lee Parfitt
Best Boy. Yurandi Poots
producer. Marie Niemann
concept & art direction. Alexander Stumpe
editing. Marvin Kühner
grading. Swen Linde (wefadetogrey)
music. Azekel „New Romance“ (OM Unit Remix)
The Vamps are back with their single All Night, featuring Matoma, paired with a highly engaging POV video from director Craig Moore.
The guys clearly know how to have a good time, taking us right along with us on a typical day out for them. Starting in their tourbus, the boys take the viewer on a journey through the city on a high-speed bikeride to the basketball court, until nighttime when they play to hundreds of fans. The highlight of the video perhaps, sees an alternating POV format following the individual band members’ perspectives – swapping each time the guys high five.
FROM THE DIRECTOR
“It was great working with The Vamps. They are young, fun and well up for anything you throw at them. So we threw a POV Head Rig at them and got them to run around London performing a bunch of actions that capture the youthful energy of the song.
“Swapping perspectives was a unique and time consuming process, shared between our DOP’s (Carl and Murren) and the boys themselves. We were also at the mercy of the guys to frame the action correctly and give us the shots we wanted/needed for the respective scenes. A big thank you to everyone who helped make this happen.”